FOR BUSINESSES TIRED OF generic, ai-generated copy. WE’LL HELP YOU STAND OUT & EARN MORE REVENUE.

We know you’re busy

You’re managing projects, keeping up with clients, and wearing multiple hats to run your business. You may want to work on bigger projects and target new markets, but you don’t feel like you have the resources to do it on your own. We’ll help you grow your business with ideal leads by optimizing your marketing copy using messaging that converts.

How it works

1. Brand DNA AUdit

We get to know your unique voice, mission, and values so your copy feels and sounds like your unique brand.

2. Listening Experiments

We do deep research on your customers to find out what they’re really saying (so we can mirror their internal dialogue in your brand messaging).

3. Messaging

We create customer-focused copy that positions you as the best choice for your clients so you stand out in a crowded market. Your marketing copy becomes your 24/7 salesperson that nurtures and converts leads around the clock.

We call our process the honeyFUNNEL framework

It’s our signature strategy that’s proven successful for start-ups and multi-6 & 7-figure businesses. The honeyFUNNEL framework is for businesses in thought leadership, B2C, B2B, or service-based business models.

Ideal For…

  • Coaches
  • Authors and speakers
  • Service providers
  • Digital products, courses, memberships
  • High-ticket offers
  • SaaS Companies
  • Consultants
  • Agencies

We focus on A high-impact strategy that yields greater results with less effort.

Jo is an expert craftsman of copywriting. She understands the mechanics of it but is also an artist with words. Whether it’s a 30-email launch sequence, a catchy headline, or a technical tutorial, she excels at them all. I’ve never met anyone so open to feedback as Jo. She truly loves learning and lights up when she has one of those “aha” moments. In a brainstorm session, she never runs out of ideas. I don’t think I’ve ever seen her draw a blank. If you need a copywriter who knows this craft inside and out and is a pleasure to collaborate with, Jo is your girl.
Katie Day
CMO, The Virtual Savvy

Before working with Jo, I struggled to find my voice and tell my story in a way that resonates with my students. After Jo rewrote our copy, there was definitely more verbal response from students and visitors on the website message. I could tell students really connected with it. Jo was detailed in learning all she could to craft the perfect message and write it in a way that relates to my website visitors. I’ve been trying to bring my story to life for years now, and this is the first time anyone has been able to follow through with executing my vision. It finally feels like potential students can see who I really am through the copy.
Thomas Yelloweyes
Founder, Night Train Pickleball

Popular Packages

Website Copy

Improve your conversions with data-backed copy for your website.

Email Newsletters

Get weekly newsletter copy that’ll improve open rates and sales.

1:1 Coaching

Get 1:1 support to grow your business online.

Discover More Services

We create custom-built packages based on your needs. To see samples of our work, please inquire about our portfolio.

On-brand copy for your website, sales page, email sequence, or other assets to increase your conversions. We’ll identify broken messaging and map out a strategy based on audience research.

We can help you plan powerful nurture campaigns to build trust and authority with your audience. Services include weekly email copy, list management, metric tracking, and more.

We offer a 60-minute intensive to help you get clarity and direction on your sales funnel or brand messaging. We’ll gather all the information needed beforehand so we don’t waste any time on the call.

This is a full package suite for businesses that want to lay the foundation for their brand message. Options include:

  • Customer Interviews & Transcriptions
  • Team Interviews & Transcriptions
  • Competitor Analysis 
  • Research Summary
  • Unique Selling Proposition
  • Core Values
  • Mission Statement 
  • Brand Story
  • Headlines
  • Brand Voice Style Guide 
  • Audience Personas
  • Elevator Pitch

Lead magnet strategy (research, planning, and consulting), landing page copy, and an email automation sequence.

Apply for a free consultation